Case Study: The Transport Library triples conversions with Hotjar by Contentsquare

The Transport Library triples conversions in 2 weeks with Contentsquare

The Transport Library, a client of digital agency NerdCow, faced challenges with its website's complicated search bar and product database. Their older user base struggled to navigate the site, could not distinguish between viewed and new products, and frequently abandoned their carts before checkout. NerdCow used Hotjar by Contentsquare to identify these pain points.

Using Contentsquare's Voice of Customer, Surveys, and Session Replay products, NerdCow simplified the search functionality, added 'Uploaded' badges to new products, and implemented an abandoned cart email sequence. These changes, informed by Contentsquare's insights, resulted in a 300% increase in their client's conversion rate.

The Transport Library