Case Study: Lastminute.com increases online visibility with Contents.com

Lastminute.com - Customer Case Study

Contents.com partnered with Lastminute, a leading travel and tourism company, to address the challenge of increasing the online visibility for a well-known mountain destination. The goal was to identify the most effective methods to enhance their digital presence and reach more customers.

The solution from Contents.com involved a complete trend analysis of mountain tourism and a country-based keyword scan, which informed the full development of a SEO and social strategy. This approach delivered a strong performance across all key performance indicators, with the customer's Head of Media Sales stating they were delighted with the results achieved in reaching the campaign's goals.

Lastminute.com

Manuela Gualtieri

Head of Media Sales