Case Study: Sendcloud boosts content production and SEO rankings with Contentoo

Sendcloud boosts content production 50% with Contentoo

Sendcloud, a leading shipping software provider, faced the challenge of scaling high-quality, localized content production for its expansion into seven new markets. Their small internal team could not keep up with demand without compromising quality or increasing headcount. To address this, they partnered with vendor Contentoo for its writing and localisation services.

By leveraging Contentoo's network of specialized freelancers, Sendcloud significantly boosted its content output. The solution resulted in a 50% increase in content production and content creation times being halved. This improved efficiency led to first-page Google rankings for key logistics search terms, enhancing their SEO visibility and supporting their global expansion while maintaining a consistent brand voice.

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