Case Study: Meister scales content production without adding headcount with Contentoo

Meister boosts content production 10x with Contentoo

Meister, a provider of collaborative work management tools, faced the challenge of scaling its high-quality content production during a major website relaunch without overburdening its small internal team. They partnered with the vendor Contentoo to access writing and localization services, aiming to maintain their content output while freeing up their team for strategic work.

Contentoo implemented a structured content workflow, providing expert freelancer matching and a streamlined platform for briefing and reviews. This solution enabled Meister to scale its content production tenfold, with 10 pieces in simultaneous production, and reduced the time spent on content management by 50%. The partnership with Contentoo provided agile growth, allowing Meister to instantly add a German editor and ramp up long-form content.

Meister