Case Study: Girl About Social achieves 5 hours per week time savings with ContentCal

Girl About Social - Customer Case Study

Girl About Social is a boutique social media agency founded by Karina Scott after she lost a contract in 2020. Facing a clunky, time-consuming workflow of Excel spreadsheets, phone reminders, and manual copy‑and‑paste posting across clients, Girl About Social needed a centralized tool to plan, publish and collaborate more efficiently — so Karina turned to ContentCal's social media planning and publishing platform.

ContentCal replaced Karina’s spreadsheet workflow with a sleek, centralized calendar, client collaboration and approval features, and dedicated account support. As a result, ContentCal saved Girl About Social five hours per week, improved processes and client satisfaction, and gave Karina the capacity to onboard more clients while managing everything from a single platform.

Girl About Social

Karina Scott

Founder and Director