Case Study: Caterham Cars Ltd achieves increased engagement and team transparency with ContentCal

Caterham Cars Ltd - Customer Case Study

Caterham Cars Ltd, a British maker of specialist lightweight sports cars, was struggling to schedule social content and maintain visibility on campaign messaging as collaboration between its UK teams became harder. To address this, they adopted ContentCal—notably using the Calendar View—to gain a clear, visual overview of past and present content and improve cross-team planning.

ContentCal delivered a shared monthly overview, in-platform commenting and feedback, and streamlined multi-channel content management, enabling more diverse, reactive campaigns. As a result, Caterham Cars Ltd saw increased follower growth and a measurable rise in engagement after implementing ContentCal.

Caterham Cars Ltd

John Faye

Assistant Global Brand Manager