Case Study: 13TEN Marketing achieves unified team collaboration and faster client approvals with ContentCal

13TEN - Customer Case Study

13TEN is a marketing agency that supports small and medium-sized businesses with marketing and social media management. The team was juggling multiple client accounts across disparate spreadsheets and remote locations, which led to lost communication and an unstructured approval process. To solve this they adopted ContentCal, leveraging features such as the Web Clipper and Content Hub to centralize planning.

ContentCal implemented a single collaborative content calendar, Web Clipper/Content Hub for storing ideas, Respond for message and engagement management, and a Pocket-to-Calendar Zapier integration to feed content ideas. ContentCal’s solution gave the remote team full visibility, allowed clients to log in and approve content, helped Rachel scale the business, improved content quality, and made it faster and easier to populate and manage the calendar — though no specific quantitative metrics were reported.

13TEN

Rachel Allen

Director