Case Study: KSB streamlines global content operations with Contentbird

KSB SE & Co. manages 5,000+ content pieces with Contentbird

KSB SE & Co., a worldwide supplier of pumps and valves, faced the challenge of cumbersome and error-prone communication between its headquarters and international subsidiaries. This was caused by using various disjointed tools and complex Excel files, making it difficult to collaborate on content strategy and creation. The company turned to Contentbird's Operations Software to create a unified source for all marketing documents and streamline communication.

Contentbird implemented a personalized version of its Operations Software, which integrated seamlessly with existing tools like their translation software and created structured, centralized workflows. This solution provided the overview and transparency needed to manage over 5,000 content pieces efficiently. As a result, the team at KSB now works much more efficiently, with clear processes that have significantly increased productivity and brought the company to a new level of digitalization.

KSB SE & Co.