Content Catalyst
4 Case Studies
A Content Catalyst Case Study
Oxford Economics, a leading global economic advisory firm, faced challenges with a high-maintenance content delivery system that hampered its ability to scale and required significant internal resources for support. To power its My Oxford insights portal and refocus on its core research goals, the company partnered with vendor Content Catalyst to adopt its content delivery and subscriber management platform.
By implementing the Content Catalyst platform, Oxford Economics automated content production, streamlined publishing workflows, and shifted from static PDFs to interactive HTML. This solution drastically reduced IT support needs, enabled the seamless creation of new content verticals, and provided subscribers with a more engaging, searchable, and translatable experience. The vendor's technology provided the scalable infrastructure that allowed Oxford Economics to expand its global reach and focus on innovative developments.
Ben Nicaudie
Chief Information Officer