Case Study: Groupe SEB achieves 16% audience growth with ContactPigeon

Groupe SEB grows audience 16% with ContactPigeon

Groupe SEB Hellas, a global household brand, faced the challenge of building a scalable digital connection with its customers without relying on an ecommerce platform. Their goal was to extend customer relationships beyond their strong in-store presence. To bridge this gap, they partnered with ContactPigeon.

Using ContactPigeon's 2-Way QR codes and branded landing pages, Groupe SEB turned in-store visits into digital engagement. This solution allowed them to build a subscriber base directly from physical retail interactions. ContactPigeon helped them achieve a 16% growth in their audience and an impressive 42% email open rate from these in-store-activated subscribers within one year.

Groupe SEB