ContactMonkey
19 Case Studies
A ContactMonkey Case Study
House of Travel, a large travel company in New Zealand, faced challenges with ineffective internal communications. They used Word document attachments for newsletters, which were not engaging and provided no metrics on employee engagement. Their internal communications team had no visibility into who was reading their emails or what content resonated, making it difficult to align their large, distributed workforce.
By implementing ContactMonkey’s internal communications platform, House of Travel gained the ability to create responsive HTML newsletters and send them directly from Outlook. The solution provided detailed analytics on email opens and link clicks, and its emoji reaction feature turned their emails into a two-way feedback channel. As a result, the team no longer has to repeat messages, can craft content for specific audiences, and has significantly improved internal engagement and communication efficiency.
Louis Reeves
Internal Communications Manager