Case Study: Mettler Toledo saves 25 days a year and boosts email engagement with ContactMonkey

How to Save Time While Improving Internal Communications with ContactMonkey

Mettler Toledo, a global manufacturer of precision instruments with over 10,000 employees, faced significant challenges with its internal email communications. The marketing team, led by Kate Kraley, struggled with a time-consuming process involving multiple programs like Outlook and Mailchimp, which took eight hours per week. Their emails were not engaging, and they lacked the ability to effectively track employee engagement or personalize content. They turned to ContactMonkey's internal communications software for a solution.

By implementing ContactMonkey, the team was able to create captivating and personalized emails directly within Outlook using a drag-and-drop builder. The solution saved them 25 days of work per year. The measurable results were highly positive, including a 6% average increase in email open rates and a dramatic 33% increase for their most disengaged employees. ContactMonkey enabled Mettler Toledo to send 206 fewer emails annually while receiving much more positive feedback on their internal announcements.

Mettler Toledo

Kate Kraley

Marketing Communications Specialist