Case Study: Ladbrokes boosts employee engagement with ContactEngine

Instantaneous communication creating employee engagement for Ladbrokes

Ladbrokes, a large gambling company with thousands of employees across the UK, Ireland, and Spain, needed a better way to keep shop staff informed and connected despite long store hours and tight controls on personal phone use. ContactEngine helped Ladbrokes improve internal communications and employee engagement through its communication toolkit, including audio updates, SMS, and conferencing services.

ContactEngine implemented a multi-channel solution that let Ladbrokes share regular audio updates, senior management interviews, time-critical incident alerts, and opt-in text updates, all moderated through a secure dashboard and delivered to staff in-store or by phone. The platform also enabled live-streamed conferences for remote staff. As a result, employee interaction and participation rates soared, and Ladbrokes strengthened its internal communications function across the business.

Ladbrokes