Case Study: Treat Cupcake Bar drives online sales and customer engagement with Constant Contact

Treat Cupcake Bar - Customer Case Study

Treat Cupcake Bar, a bakery in Needham, MA, faced the sudden need to shift its business model at the start of the pandemic and keep customers informed and connected while in-person sales were disrupted.

By using Constant Contact to integrate email and social marketing, Treat promoted new DIY kits and an easy online ordering system, keeping customers engaged and ordering. The result: online sales surged and the bakery maintained strong customer reach and business momentum.

Treat Cupcake Bar