Case Study: Electronics Retailer boosts used-device sales with Connotate

Electronics Retailer - Customer Case Study

Electronics Retailer needed a way to boost in-store sales of apps and games for used devices by expanding its inventory of competitively priced refurbished tablets and smartphones. The retailer was relying on slow, inaccurate manual price lookups, making it difficult to scale profitably. Connotate provided the data and insights needed to support better pricing decisions.

Connotate continuously monitored auction and retail sites to extract bidding and selling prices for refurbished devices, then delivered the data in a spreadsheet format for easy comparison and margin analysis. This helped Electronics Retailer determine optimal buy and sell prices, drive more traffic to its stores and website, and increase software sales, improving overall sales performance.