ConnectWise
174 Case Studies
A ConnectWise Case Study
Resonant Technology Partners, a managed services provider, faced the challenge of scaling its business beyond unpredictable referral-based growth. A lack of marketing development funds (MDF) and dedicated staff made launching structured demand generation campaigns feel unattainable. They needed a partner like ConnectWise to provide both financial support and strategic guidance.
By joining the ConnectWise Partner Program and utilizing its MDF and GlassHive automation, Resonant gained the structure and funding to execute an event-led marketing strategy. With hands-on support from a dedicated ConnectWise Marketing Consultant, they built a repeatable growth engine. This resulted in eight to nine new deals directly attributed to these efforts in a single year, transforming their marketing into a scalable and predictable revenue source.