Case Study: Mason-Brown IT achieves 100% event attendance and 90% follow-up engagement with ConnectWise Partner Program

Mason-Brown IT drives 100% event attendance with ConnectWise

Mason-Brown IT, a managed IT services provider, faced challenges in scaling its operations and engaging new customers due to limited marketing and sales capabilities. To address this, they turned to ConnectWise and its Partner Program.

Connectwise implemented its Partner Program, providing structured processes, the GlassHive marketing tool, and Marketing Development Funds (MDF). This solution enabled scalable, branded campaigns and direct expert support. The results were significant, including a standout campaign that achieved 100% targeted event attendance and a 90% follow-up engagement rate, driving measurable business growth and operational efficiency for Mason-Brown IT.

Mason-Brown IT