Case Study: Huntress achieves stronger MSP partnerships and relationship-driven ROI with ConnectWise IT Nation Connect Global

Huntress deepens MSP partner ROI with ConnectWise at IT Nation Connect Global

Huntress, a cybersecurity company focused on managed service providers (MSPs), needed to engage with high-quality MSP partners and decision-makers at a single, impactful industry event. Their challenge was to find reliable opportunities to strengthen relationships, gain real-time insights, and connect with partners who rarely attend other conferences.

By sponsoring and participating in ConnectWise's IT Nation Connect Global conference, Huntress engaged directly with top-tier MSPs through booth sessions and organic conversations. ConnectWise's event provided the platform for Huntress to deepen relationships, uncover high-value new opportunities, and gather candid partner insights, driving strong ROI through meaningful engagement rather than just lead generation.

Huntress