Case Study: i3 Business Solutions scales marketing and prospect engagement with ConnectWise and GlassHive

Cloud Business boosts webinar prospects by 4–6 per session with ConnectWise

i3 Business Solutions, a managed IT services provider, struggled to maintain consistent and effective marketing despite investing in platforms like HubSpot. They lacked the bandwidth to create campaigns and generate steady prospect engagement, which hindered their growth and ability to attract new clients.

With the ConnectWise Partner Program, i3 gained co-marketing support and implemented GlassHive to replace HubSpot. This solution provided pre-built, automatically branded campaigns and strong integration. As a result, ConnectWise helped i3 achieve a major increase in marketing consistency; their webinars began generating four to six new prospects per session, and a single event successfully drew an attendance of 45 people.

Cloud Business