Case Study: Police Now achieves stronger candidate diversity and engagement with Connectr

Technology that turns D&I strategy into reality

Police Now, a police force organization, sought to improve the diversity of applications for its graduate programmes, with a specific focus on engaging more female candidates and those from minority ethnic groups. Their challenge was to create a world-class application journey that would attract and retain a more diverse talent pipeline. Connectr's technology was used to turn this diversity and inclusion strategy into a reality.

Connectr implemented an always-on digital platform featuring access to mentors and bespoke learning content tailored for underrepresented groups. This solution provided an accessible engagement platform that embodied the client's culture. The measurable impact for Police Now was significant, including a 93% user engagement rate and over 1,300 mentor interactions. Most notably, 35% of candidates conditionally offered a role were from a minority ethnic group and 60% identified as female.

Police Now