ConnectAndSell
6 Case Studies
A ConnectAndSell Case Study
SavvyRoo, the web-based clearinghouse for charts, graphs, and data, needed a faster way to reach its target buyers while launching its new product, The Data Innovation Game. As an unknown brand with no advertising support, the company relied on cold outreach and needed its sales team to schedule two demos per day, but traditional dialing was yielding too few conversations to hit that goal.
ConnectAndSell’s Lightning product was implemented to automate dialing and accelerate live connections to prospects. In a two-hour test, SavvyRoo held 13 quality conversations and scheduled 2 demos, showing a major boost in productivity; the company expected Lightning to increase conversations by 5x to 20x and help drive more sales.
Noah Blumenthal
Co-Founder and CEO