Case Study: Gridstore achieves telemarketing excellence with ConnectAndSell

Gridstore Enjoys Phenomenal Growth and Achieves Telemarketing Excellence with ConnectAndSell

Gridstore, a Mountain View-based provider of hyper-converged data center infrastructure for the mid-market, was experiencing rapid growth and needed a better way to generate leads. After a dedicated telemarketer failed to work out, the company turned to ConnectAndSell to help its inside sales team handle prospecting more efficiently.

With ConnectAndSell, Gridstore’s four inside sales reps could upload target lists, start the system, and quickly connect with prospects on their own. The result was far more quality conversations in much less time: tasks that once took a telemarketer a full day could be completed by a rep in about two hours, helping Gridstore produce qualified opportunities faster and at lower cost.

Gridstore

Vicki Grey

Chief Marketing Officer