Case Study: DocuWare achieves 4.6x more prospect conversations with ConnectAndSell

DocuWare Harnesses ConnectAndSell’s Lightning to Increase Conversations with Prospects

DocuWare, a provider of digital archiving and enterprise content management, was struggling to help its sales reps reach their conversation targets using an old-school dialing approach. With a goal of 14 conversations per week per rep, the team was only getting about 8 to 10, making it hard to fill the pipeline and connect with prospects efficiently.

DocuWare implemented ConnectAndSell’s cloud-based Lightning service to deliver prospects directly to reps and reduce time spent on gatekeepers and voicemail. With ConnectAndSell, one rep hit 63 conversations in a week, average performance rose to about 65 conversations per week, and conversation-to-meeting conversion improved by 1.8x in the first 90 days, giving DocuWare a 4.5x to 4.6x lift in conversations and stronger pipeline development.

DocuWare

Timothy Sutter

Chief Operating Officer