Case Study: Brookwood Baptist Medical Center achieves 6.9% increase in point-of-service collections and 10.3% reduction in patient access denials with Conifer Health Solutions' ConiferCore Patient Intelligence

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Preview of the Brookwood Baptist Medical Center Case Study

Brookwood Baptist Medical Center Realizes 6.9% Increase in Point-of-Service Collections Through Improved Patient Access Operations

Brookwood Baptist Medical Center, which serves the Birmingham‑Hoover metro area, was seeing self‑pay collections rise as a percentage of net patient revenue while relying on many disparate applications that produced inaccurate payment estimates. Staff sometimes skipped processes during high volume, creating denials, disputes, bad debt and little visibility into patient access workflows. To address these issues, Brookwood partnered with Conifer Health Solutions and its ConiferCore® Patient Intelligence platform to standardize workflows and consolidate systems.

Conifer Health Solutions deployed ConiferCore® Patient Intelligence across Brookwood’s patient access locations, integrating more than a dozen applications into a single dashboard, automating tasks and enabling daily managerial reporting. The implementation produced measurable results: a monthly average 6.9% increase in point‑of‑service collections, a 10.3% decrease in patient access denials, higher patient satisfaction scores and the ability to review roughly 12,000 accounts per month to identify and resolve root causes.


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Brookwood Baptist Medical Center

Brandon Williams

Chief Financial Officer


Conifer Health Solutions

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