Conga
161 Case Studies
A Conga Case Study
Despatch Industries, a century-old engineering and manufacturing firm specializing in industrial ovens and thermal processing, struggled with an inefficient, error-prone quoting process built on mail-merge Word documents. The manual system lacked price calculations, produced inconsistent branding because reps edited documents individually, and made sales funnel reporting difficult — simple quotes took 5–10 minutes and complex quotes up to an hour.
Despatch implemented Conga Composer integrated with Salesforce, creating one flexible, single-button template with help from Conga Services. The change reduced simple quote time to 1–2 minutes (5× faster) and detailed quotes to about 5 minutes (12× faster), drove 100% Opportunity capture in Salesforce, improved accuracy and brand consistency, and saw rapid user adoption after a brief tutorial.
Mark Clementz
Manager - TT Sales Channel, Thermal Processing Technology