Case Study: Clarins achieves weeks-long time savings in forms processing and training administration with Conga Composer & Conga Grid

Conga Composer shaves weeks off Clarins' forms process

Clarins UK, the luxury skincare and cosmetics maker distributed in 150 countries, runs a rolling training programme that delivers 16,000–20,000 courses a year. Managing attendee and venue data plus large volumes of mailed invitations, reminders and certificates was time-consuming, costly and error-prone, with inconsistent branding and a burdensome manual forms process that added weeks to administrative workflows.

Working with John Backhouse Associates, Clarins integrated Conga Composer and Conga Grid with Salesforce to automate document generation, e‑registration, batch data updates, venue reports, badge printing and certificate delivery. The solution centralised attendee data, automated reports and communications, reduced postage and manual clicks, and cut HR reference turnaround from three weeks to two days—delivering significant time and cost savings and improving accuracy and brand consistency across training, customer service and reporting.

Clarins

John Backhouse

Salesforce Solutions Architect John Backhouse Associates