Case Study: Poliquin Group achieves centralized, automated eCommerce and learning management with Configio

Poliquin Group - Customer Case Study

Poliquin Group, a provider of continuing education for trainers and strength coaches, needed a simpler way to sell and deliver online courses. Their marketing, email, shopping cart and instructional systems were spread across multiple platforms, causing disjointed customer data, poor on-site search and navigation, and limited campaign tracking and reporting.

By adopting Configio as a single LMS and eCommerce platform, Poliquin centralized email management, shopping cart, content delivery and analytics, automated routine tasks and improved on-site search and course organization. The change produced automated progress reports (saving up to 10 hours per week), clearer campaign visibility, better customer experiences and more efficient operations, allowing the team to focus on strategic growth.

Poliquin Group

Janelle Avila

Director of Development