Confect
7 Case Studies
A Confect Case Study
Noor Digital, a performance marketing agency, worked with their client ReNewed to tackle the challenge of generic and ineffective Catalog Ads. The ads were showing the same plain product images to all users, which failed to effectively engage new prospects or convert returning visitors on the client's eCommerce site. They partnered with the vendor Confect to implement a more strategic approach.
Using Confect, Noor Digital designed audience-specific Catalog Ads tailored to different stages of the customer journey. This involved creating distinct prospecting ads to build brand awareness and retargeting ads with focused messaging to drive conversions. The solution implemented by Confect resulted in a 30% increase in conversion rate and a 10% boost in Return On Ad Spend (ROAS) for the client.
Ella Wallsten
Paid Social Specialist