Case Study: ASL Marketing halves SQL batch job times with Condusiv V-locity

ASL Marketing cuts SQL batch job time from 27 hours to 12–14 with Condusiv Technologies

ASL Marketing, a leading source for direct marketing youth data, faced significant challenges with its SQL database performance. Their monthly import of over 150 million records was taking up to 27 hours to complete, delaying data availability for clients by one or two full days. Despite improvements to their network and storage, sluggish SQL performance persisted, and their IT team needed a solution that would not require expensive new hardware. They turned to Condusiv Technologies for help.

Condusiv implemented its V-locity I/O acceleration software, which uses IntelliWrite and IntelliMemory technologies to reduce I/O inefficiencies at the source. The solution dramatically improved performance without any additional hardware investment. As a result, ASL Marketing's 27-hour SQL batch job was cut to 12-14 hours, effectively allowing the process to run overnight. This provided Condusiv's customer with immediate access to current data each morning and saved them from a costly infrastructure overhaul.

ASL Marketing