Case Study: Zurich increases organic traffic by 52% with Conductor

Zurich increases organic traffic by 52% with Conductor

The customer, Zurich, a leading commercial insurance provider, faced challenges with its manual and fragmented SEO process. Before using Conductor's Enterprise SEO Platform, the team spent excessive time on data stitching and lacked holistic insights into site health and keyword market share, hindering their organic marketing strategy.

By implementing Conductor, Zurich automated keyword research, content optimization, and technical auditing. The solution provided comprehensive data and reporting capabilities, enabling the team to optimize content for searcher intent. As a result, Zurich achieved a 52% increase in total organic traffic and an 800% increase on selected product pages, significantly improving their search visibility and market share.

Zurich