Case Study: Wolters Kluwer achieves 400% higher organic visibility with Conductor

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Preview of the Wolters Kluwer Case Study

Wolters Kluwer boosts organic visibility by 400% with Conductor

Wolters Kluwer, a global information software company, faced significant challenges in organic discoverability due to a siloed digital structure. With hundreds of disparate websites and teams operating independently, the company suffered from inconsistent content, unresolved technical SEO issues, and poor search engine rankings. To address this, they partnered with the SEO platform Conductor for their OneWeb project.

The solution involved using Conductor to audit and consolidate content, migrate valuable pages to a unified website, and train over 500 marketers. Conductor's platform and Customer Success team helped break down data silos and establish a cohesive SEO strategy. This partnership resulted in a 400% increase in top 10 organic search rankings and a 23-point boost in domain authority, dramatically improving Wolters Kluwer's online visibility.


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