Case Study: IntelliHub builds digital authority with Conduct's Webflow website

IntelliHub reduces misdirected enquiries and boosts qualified leads with Conduct

Intellihub, Australia's leading smart metering provider, needed a website that would establish its market authority for its B2B clients and attract talent, while also reducing misdirected B2C customer service inquiries. They engaged Conduct to create an authoritative digital presence that could navigate the complexity of their seven distinct product and service offerings across multiple audience segments.

Conduct developed a strategic UX with a mega menu for navigation and implemented the site in Webflow for flexibility. The solution included custom photography, video production, and intelligent form routing for lead qualification. As a result, Intellihub now converts more qualified leads, has significantly reduced misdirected service enquiries, and their marketing team can update content independently without ongoing development costs.

Intellihub