Concurrency, Inc.
100 Case Studies
A Concurrency, Inc. Case Study
IEWC, a premier global industrial supplier of wire and cable products, faced a challenge in fostering knowledge sharing across its widespread sales force. To support a new sales initiative, their marketing department needed an intuitive internal blog to replace inefficient email traffic and enable representatives to easily share successes and lessons learned. They contacted Concurrency to design and develop a custom-branded solution built on SharePoint to meet this need.
Concurrency developed a custom SharePoint blog site with a user-friendly design and specific features like ghost-writing for marketing staff and automatic author photos. The solution facilitated internal discussion, saved time, and supported improved customer service and revenue growth. IEWC's marketing coordinator stated that Concurrency perfectly understood their vision and created exactly what they wanted, with the consultant effectively managing the relationship and enabling a fast deployment.