Concrete CMS
37 Case Studies
A Concrete CMS Case Study
Sharps, a bespoke fitted wardrobe company, was experiencing significant growth but its website was hindering further success. The site was not mobile-friendly despite most visitors using mobile devices, which heavily impacted conversions. Their customer journeys were ineffective, and they needed to capture better quality lead data. They partnered with Concrete CMS and the digital agency Rawnet to overhaul their digital strategy and optimize the customer experience.
Rawnet, using Concrete CMS, implemented a solution that included a complete restructuring of the site's intuitive user journeys and a mobile-first design approach. This refined the customer experience from discovery to post-sale and delivered a site that reflected the brand's luxury quality. The results were a measurable success, including an 18% increase in brochure requests and a 36% increase in design visits, driving a better ROI on marketing spend for Sharps.
Jared Andrews
Digital Marketing Manager