Case Study: Indianapolis Indians improve the parking and ticket-buying experience with Concept3d Interactive Maps

Concept3D’s Interactive Map Transforms the Indianapolis Indians’ Parking Experience for Over 600,000 Annual Visitors

Indianapolis Indians faced widespread parking and pre-purchase experience challenges for more than 600,000 annual visitors, especially helping fans understand seating options and find promotions before buying tickets. They needed a better way to guide visitors through the buyer journey, and Concept3D’s Interactive Map was used to address this need.

Concept3D implemented an interactive, searchable map that lets fans view seating sections, understand sightlines, and quickly locate promotions like Tuesday’s $1 menu and giveaways. The result was a more supportive ticket-buying experience that helped move potential visitors along the buyer journey and increased excitement ahead of game day.

Indianapolis Indians

Max Freeman

Senior Digital Marketing Manager