Case Study: Love’s Travel Stops boosts in-store engagement and sales with ComQi digital signage

A ComQi Case Study

Preview of the Love’s Travel Stops Case Study

Love’s Travel Stops - Customer Case Study

Love’s Travel Stops & Country Stores, a family-owned chain of 24-hour travel stops with more than 430 locations across 41 states, needed a better way to communicate promotions, services, and compliance-sensitive information to a fast-moving mix of truck drivers and leisure travelers. As the company shifted from print toward digital in 2015, it turned to ComQi for a retail-focused digital signage solution, including a content management system and connected in-store displays.

ComQi helped Love’s roll out a network of digital billboards, digital posters, interactive touchscreens, and tiled video walls, all managed through ComQi’s EnGage CMS. By mid-2017, nearly 200 locations and more than 1,100 connected devices were live. The program improved message compliance, reduced manual labor for pricing updates, and enabled more targeted, relevant in-store content; Love’s also reported clear positive sales lift on promoted products compared with similar non-digital stores.


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Love’s Travel Stops

Jarred Smith

Manager, Digital Experience


ComQi

6 Case Studies