Case Study: Buttery Company increases web storefront traffic with Computer Pundits Corporation's eCommerce21

A Computer Pundits Corporation Case Study

Preview of the Buttery Company Case Study

Buttery Company Discovers Economy of Multiple CPC Products

Buttery Company, a Texas-based hardware distributor with more than a hundred years in business, wanted to improve its print catalog and later replace a slow eCommerce module that was hurting the user experience on its web storefront. The company turned to Computer Pundits Corporation and its Catalog Builder software, then looked for a new eCommerce solution with live pricing, real-time inventory, quick order entry, customer price downloads, customer account history, and sales rep order controls.

Computer Pundits Corporation implemented eCommerce21, which shared databases with Catalog Builder and let Buttery Company reuse its existing product data and catalog work. CPC also helped the company test a beta site with selected customers and salespeople before rollout, and later add a Micro-Website Module for a Road Show. Since launching the new storefront, Buttery Company has seen about a 40% increase in web storefront traffic and reported a positive experience with CPC support.


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Buttery Company

William Buttery

Buttery Company


Computer Pundits Corporation

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