Case Study: JBecca achieves data-driven geo-targeted franchise marketing with Compoze Labs

JBecca simplifies franchise geo-targeting with Compoze Labs

JBecca, a provider of franchise marketing solutions, faced the challenge of empowering their clients to effectively visualize and plan targeted advertisement campaigns. They required a robust web application to manage marketing processes and integrate with a third-party platform. To address this, Compoze Labs engineered a custom geo-targeting application.

Compoze Labs developed a comprehensive web application on AWS featuring an interactive map for audience targeting and a drag-and-drop interface for campaign management. The solution integrated Google Cloud Platform BigQuery for data storage to overcome platform limitations. This transformed JBecca's capabilities, enabling their franchise clients to create highly targeted, data-driven campaigns with ease and significantly reducing the complexity of their marketing efforts.

JBecca