Case Study: Kellogg’s reduces unplanned orders by 94.5% with Competitive Capabilities International

In pursuit of a demand-driven supply chain at Kellogg’s Latin America

Kellogg's Latin America faced challenges in adapting its supply chain to the region's rapidly changing markets. Their leadership questioned if manufacturing strength alone was sufficient, and an assessment revealed planning bottlenecks and a lack of strategic connectivity. Supported by Competitive Capabilities International (CCI) and its TRACC solution, they sought to build capability for a more demand-driven supply chain.

The solution implemented with Competitive Capabilities International focused on applying Kellogg's K-Lean continuous improvement program to supply chain planning. This included establishing a steering committee and shifting focus to strategic fundamentals. The results were a 94.5% reduction in unplanned orders and change requests within eight weeks, and service rate uplifts of 10% on average and 50% in Brazil.

Kellogg's

Victor Muñoz

Continuous Improvement Manager