Case Study: NOVUS boosts profits with Competera's AI-powered pricing automation

Novus boosts profits 6.7% with Competera

NOVUS, a major Ukrainian supermarket chain, faced challenges with manual, error-prone pricing processes and needed to modernize its operations to handle complex market dynamics and support its growth plans. To address this, they partnered with Competera to implement its AI-powered pricing platform.

Competera's solution integrated with NOVUS's SAP ecosystem, using advanced ML/AI algorithms for price optimization and automated repricing. This implementation resulted in a 6.7% increase in profits and a 0.3% increase in sales, while also streamlining pricing operations and eliminating manual errors for NOVUS.

Novus