Competera
26 Case Studies
A Competera Case Study
FIND ME A GIFT, a UK e-commerce retailer managing over 7,000 products, was held back by expert-based pricing and Excel spreadsheets that left most SKUs with suboptimal prices. Seeking to shift to data-driven pricing, FIND ME A GIFT partnered with Competera — leveraging its Competitive Data history and implementing Competera’s Price Optimization solution — to address limited repricing capacity and a more competitive market.
Competera ran a five-week market test applying its ML-powered Price Optimization to 599 SKUs, generating algorithmic price recommendations that accounted for elasticity, competitors, customer behavior, weather and fulfillment costs. The test delivered measurable impact: item sales rose 24.7%, revenue grew 9.3%, demand-prediction accuracy reached up to 98%, and FIND ME A GIFT moved from reactive price cuts to scalable, proactive pricing.
Adam Gore
Founder