Case Study: Shelley Residential increases qualified web leads by 31% with CommVersion live chat

Shelley Residential - Customer Case Study

Shelley Residential, a modern real estate agency focused on making home buying and selling simple and seamless, needed a way to generate more high-quality leads from website visitors while maintaining its brand tone and delivering strong ROI. They partnered with CommVersion for human-led live chat to support customer experience, qualify prospects, and help the sales team prioritize the best opportunities.

CommVersion trained its chat agents on Shelley Residential’s website, tested the service in a two-week trial, and then deployed chat on the most valuable pages, with leads routed directly to Shelley’s MD and into the CRM. The results were strong: qualified website leads increased by 31% in four months, bounce rate fell by 11.42%, average session length rose by 29.88%, page duration increased by 18.44%, and CSAT exceeded 93%.

Shelley Residential

Scott Allnatt

Co-Founder