Case Study: University of St. Augustine for Health Sciences boosts awareness and thought leadership with Communication Strategy Group

University of St. Augustine for Health Sciences lands 9 media features with Communication Strategy Group

The University of St. Augustine for Health Sciences (USAHS), a leading graduate health sciences institution, faced a saturated market and needed to distinguish itself to attract students, faculty, and clinical partners. They turned to Communications Strategy Group (CSG) for public relations and strategic marketing expertise to raise awareness, expand thought leadership, and boost academic credibility.

CSG implemented a targeted media relations strategy that leveraged the university's faculty expertise, focusing on securing coverage for its Occupational Therapy program, in local media, and to promote its interprofessional education approach. As a result, Communications Strategy Group secured an abundance of media coverage in top-tier national, local, and industry outlets, successfully meeting and exceeding USAHS's goals for increased visibility and enrollment.

University of St. Augustine for Health Sciences