Case Study: Breakout Learning boosts awareness and leads with Communications Strategy Group

Breakout Learning boosts webinar registrations to 700+ with Communication Strategy Group

Breakout Learning, an EdTech startup, faced the challenge of breaking through the negative AI noise and overcoming skepticism to demonstrate its AI-powered platform for moderating and grading small-group discussions to business professors. They engaged the higher education PR agency Communications Strategy Group (CSG) to help them achieve this.

CSG implemented a communications strategy that focused on highlighting the platform's transformative impact by elevating faculty champions and their success stories. The solution involved orchestrating a webinar featuring professors from top schools and securing earned media coverage. This approach resulted in over 700 webinar registrations and top-tier media placements, successfully raising awareness and generating leads for Breakout Learning.

Breakout Learning