Case Study: Untapped AI achieves 35 media placements and 10.5 million reach with CommsCo

Untapped AI earns 35 coverage pieces in just over 2 months with CommsCo

Untapped AI, a company that combines AI feedback with human relationships to drive individual and organizational change, needed to establish its messaging, brand identity, and media presence. The company tasked CommsCo with creating its brand identity and getting its product and story out to the market.

CommsCo implemented a bottom-up PR strategy that included a website audit, messaging development, and media outreach centered on exclusive data campaigns. The results were 35 pieces of coverage with a combined reach of over 10.5 million unique monthly visitors, including features in national and major trade publications. CommsCo's work successfully established Untapped AI's profile and provided them with the confidence to share their story.

Untapped AI