Case Study: StaffCircle builds brand awareness and boosts workplace culture with CommsCo

StaffCircle generates 60 pieces of tier-one coverage with CommsCo

StaffCircle, a provider of a cloud platform combining performance management and employee engagement, sought to build its brand awareness and challenge the UK market. They hired CommsCo to create momentum and highlight the importance of positive workplace cultures.

CommsCo executed a PR campaign that included press releases, customer stories, and thought leadership. Over five months, they generated 60 pieces of tier-one media coverage, secured a nomination for the HR Excellence Awards, and ran a successful survey-based campaign called 'Appraisals Go AWOL'. The results significantly raised StaffCircle's profile in key industry publications.

StaffCircle