Case Study: AccountsIQ boosts brand awareness and thought leadership with CommsCo

AccountsIQ drives 115m UMVs and €60m funding awareness with CommsCo

AccountsIQ, an award-winning cloud accounting software company, wanted to amplify its brand awareness and position its leadership as industry thought leaders. The company also sought to promote its significant €60 million funding round. To meet these challenges, AccountsIQ enlisted the vendor CommsCo as its PR partner.

CommsCo implemented a comprehensive PR strategy that secured widespread media coverage in leading publications, promoted the funding announcement, and created a new annual report series. The results included 98 coverage hits with over 115 million unique monthly visitors, significant coverage of the funding, and four award wins. CommsCo successfully elevated AccountsIQ's market profile and achieved its key objectives.

AccountsIQ