Case Study: Veolia Water Technologies achieves 84% more organic leads with Common Ground SEO

A Common Ground Case Study

Veolia Water Technologies boosts organic leads by 84% with Common Ground

Veolia Water Technologies, a specialist water technology provider, launched a new website but soon faced significant technical and tracking issues that hindered its organic performance. With limited internal resources, they engaged the vendor Common Ground for SEO services to increase relevant traffic and reduce their long-term reliance on PPC advertising for generating quality leads.

Common Ground immediately addressed the site's technical problems before focusing on strategic improvements to boost visibility for highly targeted, non-brand search queries. This focused approach resulted in a 128% increase in organic traffic and a 25% increase in first-page rankings. For Veolia, where every lead holds significant value, Common Ground's work drove an 84% increase in organic leads, having a massive positive impact on their business targets.


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