Case Study: Maddies Natural Pet Products achieves revenue growth and streamlined 24/7 eCommerce with commercebuild

Maddies Natural Pet Products Unleashes New Revenues with Help from commercebuild

Maddies Natural Pet Products, a family-owned pet food manufacturer, lacked eCommerce capabilities and was missing a 24/7 way for customers to interact and order online. Seeking a ready-to-go solution that would integrate with their Sage ERP, they chose commercebuild to add a unified, customer-facing webstore and portal.

commercebuild delivered a bi-directionally synchronized eCommerce site and customer portal that consolidates product data, pricing, auto-ordering and order entry for reps. As a result, 48% of orders and 52% of order lines now flow through commercebuild, the site sees about 1,000 logins weekly, and Maddies has increased lines per order and average order value while growing revenue without adding staff.

Maddies Natural Pet Products

David Prevost

President