Case Study: Henke Manufacturing achieves more effective product demos and a competitive sales advantage with Command.App

Henke Manufacturing - Customer Case Study

Henke Manufacturing, a company with more than 90 years of experience designing and manufacturing heavy-duty snow plow and spreader equipment, needed a way to deliver offline virtual 3D product demos and video animations for trade shows, remote locations, and sales conversations. The goal was to clearly show the inner workings and key features of new snow plows and spreaders using Command.App.

Using Command.App, Henke Manufacturing created animations and 3D demonstrations that helped explain how their moving products operate in a way static materials could not. The results included stronger sales and marketing support, a competitive advantage over competitors, and “Ah Ha!” moments for customers at trade shows and on sales calls, with no specific numeric metrics provided.

Henke Manufacturing

Robert Madison

Sales & Marketing Director